Pregnancy Style: Hatch’s Ariane Goldman

Written by Katie Hintz-Zambrano
9:00 am
09/03/14

Photographed by Maia Harms

When it comes to the world of chic mommyhood, Ariane Goldman is a pioneer. The designer launched her label Hatch Collection back in 2010, when she was on her first pregnancy and noticed a gaping hole in the market for maternity clothing that didn’t feel like “maternity clothing.” In response, she created a line that has turned the industry on its head, featuring wares that can be worn during and after pregnancy. Now, four years later, Goldman is pregnant with baby #2 and showing us around her NYC apartment, while giving us a first look at Hatch’s Fall 2014 wares. Bump-friendly fashion from a woman who knows it all too well? Don’t mind if we do!

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