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Mother Essentials: Ariane Goldman

Written by Erin Feher

You better listen up to today’s Mother Essentials mama, who has basically made it her business to create the most covetable (and comfortable) essentials for moms at every stage. Ariane Goldman is the founder and designer behind HATCH Collection, which has become the go-to shopping stop for stylish women before, during, and after pregnancy. She launched the brand back in 2010 when she was pregnant with her first daughter, Charlie—who is now 9 and big sis to Georgie, 5. With nearly a decade of parenting (and designing for parenting) under her belt, Ariane is undoubtably an expert of sorts, which you’ll see reflected in her 15 current Mother Essentials below. Enjoy!

Want to shop HATCH’s pretty pieces in person? Then mark your calendars for our second annual MOTHER Market happening December 15, 2019 at Fort Mason Center in San Francisco. Ariane will be there, along with dozens of other top-notch brands for women, children, and the home. 

MoMA Kids Gifts. “This is the perfect birthday or holiday gift for kids. Bonus points for helping me look a little more cultured.” Colorful Backgammon Set, $89, MoMA Design Store.

Freda Salvador Shoes. “I am obsessed with every collection that comes out of this incredible brand. These flats are chic, comfortable, and let me run all over town pain-and-blister free.” Lisa Flat, $295, Freda Salvador.

Terracotta Stacked Planters. “These terracotta planters remind me of sunny days out West, even when the snow is coming down outside.” Terracotta Stacked Planters, $58, Franca.

FEED x Lingua Franca Come Together Tote. “I love a gift that gives back, especially when it’s stylish. Each of these totes is hand-stitched by a female artisan collective in India and provides 100 school meals to fight childhood hunger.” FEED x Lingua Franca Come Together Tote, $198, Feed.

Rothko Print. “For your favorite art lover, this print is a total classic, and features some signature HATCH colors!” Rothko: Untitled 1967 Framed Print, $225, MoMA Design Store.

Tequila of the Month Club. “The gift that keeps on giving, I love this for a holiday wedding or for the tequila-swigging man in your life.” Tequila of The Month Club, $54/month, Taster’s Club.

Melissa Joy Manning Earrings. “These earrings are a low-key, subtly glam look I can wear 24/7, from hanging with my kids to heading out for date night.” Melissa Joy Manning 14-Karat Gold Herkimer Diamond Earrings, $325, Net-A-Porter.

tenoverten x HATCH Mama Manicure & Pedicure. “This is the go-to non-toxic nail salon co-founded by one of my dearest friends. This past year, we collaborated on a collection, as well as a mani/pedi service featuring some of our clean HATCH Mama beauty products. It’s the ultimate pamper yourself moment that’s available in all tenoverten salons in NY, LA, and Austin.” tenoverten, search locations here.

Mama Must Haves Kit. “This kit is all of our best-selling beauty must-haves, bundled into one set. It’s a great self-care gift for that mama-to-be or new mom who desperately needs a time out.” HATCH Mama “Mama Must Haves” Kit, $188, Hatch.

Vitruvi Stone Diffuser. “I’ve always wanted an essential oil diffuser, and this one could easily blend in with the rest of my furniture.” Vitruvi Stone Diffuser, $118, Goop.

HATCH Cashmere Robe. “Because who doesn’t want a cashmere robe? Pregnant or not, this is truly the perfect gift for anyone who wants to lounge around while feeling totally luxe.” The Cashmere Robe, $378, Hatch.

Dada Candle. “This candle is the perfect cheeky, slightly naughty White Elephant party gift. I love the middle finger remaining when you light the other four fingers.” Light My Fingers Candle, $65, Dada.

Larq Bottle. “This self-cleaning water bottle is my attempt at being more environmentally conscious, as well as a reminder to drink more water.” LARQ Self-Cleaning Water Bottle, MoMA Design Store.

Oliver Jeffers Book. “Beautiful writing and stunning illustrations makes this book a pleasure to read at bedtime.” Here We Are: Notes for Living on Planet Earth by Oliver Jeffers, $11.99, Amazon.

Wendy Nichol Crossbody Bag. “This bag is the perfect size for a night out when all you want is your phone, some cash, and a great lipstick. Plus, who doesn’t love fringe?” Mini Super Fringe Crossbody Bag, $750, Wendy Nichol.

For more Mother Essentials, peep our past columns with designers Rachel ZoeCynthia RowleyRebecca Atwood, Dana Haim, and Taylor Jay, Partake founder Denise Woodard, model and muse Slick Woods, children’s author Serena Minott, clean living expert Kristian Henderson, June & January founder Amy Richardson-Golia, Bubbsi founder Sweta DoshiOakland retail queen Sherri McMullenShahidah Zareef of Bossmom NationJoanne EncarnacionLaTonya YvetteMorgan Walker of Make.doIguehi James, and more!

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