New York mama Julia Lang knows a thing or two about what makes a great brand. The multi-hyphenate creative director and entrepreneur of Tanzanian-German descent created her own marketing agency in 2012 that quickly became known for its global point of view, distinctive voice, and collaborations with legendary figures in fashion, entertainment, music, art, and sports. Over the last few years, Julia’s added two new, favorite roles to her bustling life: she’s now a mother (to an adorable 1-year-old daughter, Jumi) and founder/CEO (of unisex jewelry brand VEERT, which counts Alicia Keys, Usher, and Steph Curry as fans). With a keen eye for design (in fashion, home, and beyond), we’re excited to have Julia dish on her current must-haves for her busy, on-the-go mom-life. Check out her Mother Essentials list for herself and Jumi, below!

Babyletto Kiwi Recliner. “The ultimate nursing chair. It’s the most comfortable, yet functional nursing chair on the market, in my opinion.” Kiwi Recliner, $1199, Babyletto.

Everything Lovevery. “I adore really anything by Lovevery. I love that the toys are mostly made out of wood.” The Play Kit, $80, Lovevery.

Babyletto Yuzu Dresser. “No words. It’s beautifully crafted and holds a lot of space.” Yuzu Dresser, $599, Babyletto.

Coterie Soft Wipe. “These new wipes are sensational!” The Soft Wipe, $30 for 4 Packs, Coterie.

CYBEX Coya Stroller. “It’s the best travel buddy and most lightweight, handy stroller.” CYBEX Coya Stroller, $499.95, CYBEX.

VEERT Necklace. “Moms need to feel beautiful and put together, as well.” The Green Cross Freshwater Pearl Necklace in White Gold, $485, VEERT.

Fisher-Price Rockin’ Record Player. “Jumi loves to dance and listen to music, so this is such a fun toy for her.” Fisher-Price Rockin’ Record Player, $25.99, Amazon.

Tubby Todd All Over Ointment. “This works wonders on Jumi’s skin.” All Over Ointment Eczema Treatment, $36, Tubby Todd.

The Story of Rap. “This has been Jumi’s favorite book since she was only a couple of weeks old.” The Story of Rap, $8.63, Bookshop and Amazon.

CYBEX Lemo Chair. “Jumi loves this chair and she is a harsh critic.” CYBEX Lemo High Chair, $349.95, Crate & Kids.

Barefoot Dreams Blanket. “We take this blanket everywhere with us. It’s Jumi’s best travel buddy.” CozyChic Baby Blanket, $68, Barefoot Dreams.

Bottega Veneta “Diaper Bag.” “The dream diaper bag. Why not make an excuse to buy it?” Large Cabat Tote, $10,900, Bottega Veneta.

For more MOTHER ESSENTIALS, peep our recent features on cookbook author Jenné Claiborne, Neha Ruch of Mother Untitled, model, writer, and activist Cameron Russell, author Nasozi Kakembo, kid-lit talent Bo Lu, artist Suzy Ultman, Super Smalls founder Maria Duenas Jacob, Lanee Slaughter of MAMA & OG, the mamas behind MAJO IDEAS, HAWKS founder Emma Flanders, celebrity hairstylist Kylee Heath, APRIL SHOWERS of Afro Unicorn, crafty mamas ERIN BOYLE AND ROSE PEARLMAN, writers CLEO WADE and ALEX ELLE, comedian JENNY SLATE, poet MAGGIE SMITH, Van Leeuwen Ice Cream co-founder LAURA O’NEILL, author and doula BRANDI SELLERZ-JACKSON, and designer CLARE VIVIER.